I've been studying and experimenting with marketing strategies and content for 12 years now. And, I believe video is more important than ever before in marketing and social media. Here's a fascinating video that highlights some key reasons why:
As I mentioned in a previous blog post, the Full Circle Music Show by Seth Mosley and X O'Connor is one of my favorite podcasts.
I was recently invited to be a guest on the podcast. It was a lot of fun getting a tour of their studio and then sitting down with them to talk about my journey of starting worship resources and self-learning marketing and owning a company. We also went live on Instagram, impromptu, during the interview and I got to answer questions about marketing from the live viewers.
Take a listen to the interview here: